What should we make next? Tomorrow's product drops are up to you! Vote for your favorite colors, features, and styles.

Betabrand Blog: Get Inspired

DPYP™ Birthday: The Pants That Refused to Be Uncomfortable
Born to end uncomfortable work pants, Dress Pant Yoga Pants™ flipped modern workwear on its head. Stretchy, polished, and proudly crowd-designed, these pants proved once and for all that suffering is optional.
Betabrand's 2025 Holiday Gift Guide: Comfy, Clever & Perfectly Giftable
Discover Betabrand's 2025 Holiday Gift Guide - featuring cozy outfits, Dress Pant Yoga Pants, and festive workwear that make the perfect gifts for stylish women.  Shop unique, comfortable, and clever fashion today!
Women’s Pants with Pockets That Combine Style & Function
Betabrand’s DPYP (Dress Pant Yoga Pant) collection offers women’s pants with pockets that combine style, comfort, and functionality. Made from stretch ponte fabric, these pants smooth, shape, and support the body while providing multiple pockets for travel, work, or everyday life. Available in various fits, leg shapes, colors, and sizes.
Behind the Seams: Meet Crystal Hendricks, Betabrand Mega Fan
Crystal Hendricks, an Air Force veteran and real estate broker, found comfort and community through Betabrand. From her first pair of Dress Pant Yoga Pants™ to organizing #BetaBabe meetups, Crystal embodies the brand’s spirit—confident, bold, and connected. For her, Betabrand is more than clothing—it’s friendship in motion.
The Sisterhood of the Traveling (Yoga) Pants: Welcome to Betabane + Behind the Seams
Celebrating the Betabrand community. From Behind the Seams, where Dress Pant Yoga Pant™ (DPYP) fans share looks and tips, to Betabanes, meetups that unite fans, it shows that great pants spark real connections — blending comfort, confidence, and camaraderie.
What to Wear to Work: Power Looks Featuring the Blazer
Wondering what to wear to work? Start with a blazer. “Power Looks Featuring the Blazer” highlights four chic ways to style this wardrobe essential—from sleek black suiting to creative casual combos. Discover how a great blazer adds polish, versatility, and personality to any outfit, taking you effortlessly from meetings to happy hour.

Featured In

From Forbes to Fast Company, Betabrand has been recognized for rethinking women’s workwear through comfort, innovation, and community-driven design.
Who’s Calling the Shots On Fashion?

Who’s Calling the Shots On Fashion?

Forbes explores how Betabrand challenged traditional fashion norms through crowdsourced design, community-driven innovation, and unconventional workwear built for real women.
Silicon Valley Fashion Week Is No Joke

Silicon Valley Fashion Week Is No Joke

The New York Times highlights Betabrand’s uniquely Silicon Valley approach to fashion, blending humor, technology, and modern workwear into a category all its own.
Crowdsourcing Opens Up Fashion Brands

Crowdsourcing Opens Up Fashion Brands

The Wall Street Journal examines how Betabrand transformed customer feedback into product development, helping redefine how modern apparel brands connect with their communities.
Building A Business On Balderdash & Memes

Building A Business On Balderdash & Memes

Fast Company explores how Betabrand blended humor, community engagement, and unconventional product launches to build one of fashion’s most distinctive ecommerce brands.

#BetasIRL

Design With Us | Co-Create Women’s Workwear | Betabrand

Help us write the next chapter of comfort. Join the Design With Us crew and vote on colors, features, and styles—it’s your chance to co-create the fit, fabric and fun of our next release. Because workwear that’s comfy, smart and machine-washable deserves your input. Let’s make it together.