What should we make next? Tomorrow's product drops are up to you! Vote for your favorite colors, features, and styles.

Betabrand Blog: Get Inspired

DPYP™ Birthday: The Pants That Refused to Be Uncomfortable
Born to end uncomfortable work pants, Dress Pant Yoga Pants™ flipped modern workwear on its head. Stretchy, polished, and proudly crowd-designed, these pants proved once and for all that suffering is optional.
New Year, New Resolution: Build an Active Lifestyle with Comfortable Pants
This year’s smartest resolution? Move more—and dress for it. Discover comfortable pants, modern workwear, and travel-ready styles designed to support an active lifestyle, from walking meetings to long flights and everything in between.
The Sisterhood of the Traveling (Yoga) Pants: Welcome to Betabane + Behind the Seams
Celebrating the Betabrand community. From Behind the Seams, where Dress Pant Yoga Pant™ (DPYP) fans share looks and tips, to Betabanes, meetups that unite fans, it shows that great pants spark real connections — blending comfort, confidence, and camaraderie.

Featured In

From Forbes to Fast Company, Betabrand has been recognized for rethinking women’s workwear through comfort, innovation, and community-driven design.
Who’s Calling the Shots On Fashion?

Who’s Calling the Shots On Fashion?

Forbes explores how Betabrand challenged traditional fashion norms through crowdsourced design, community-driven innovation, and unconventional workwear built for real women.
Silicon Valley Fashion Week Is No Joke

Silicon Valley Fashion Week Is No Joke

The New York Times highlights Betabrand’s uniquely Silicon Valley approach to fashion, blending humor, technology, and modern workwear into a category all its own.
Crowdsourcing Opens Up Fashion Brands

Crowdsourcing Opens Up Fashion Brands

The Wall Street Journal examines how Betabrand transformed customer feedback into product development, helping redefine how modern apparel brands connect with their communities.
Building A Business On Balderdash & Memes

Building A Business On Balderdash & Memes

Fast Company explores how Betabrand blended humor, community engagement, and unconventional product launches to build one of fashion’s most distinctive ecommerce brands.

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Design With Us | Co-Create Women’s Workwear | Betabrand

Help us write the next chapter of comfort. Join the Design With Us crew and vote on colors, features, and styles—it’s your chance to co-create the fit, fabric and fun of our next release. Because workwear that’s comfy, smart and machine-washable deserves your input. Let’s make it together.