Betabrand & Norton Create the World’s First RFID-Blocking Jeans and Blazer

Did you know that more than 10 million identities are digitally pickpocketed every year? One of the most common tools criminals use are RFID/NFC (radio-frequency identification/near-field communication) readers which they use to scan credit cards straight from your pocket without you realizing it! It’s estimated that by 2015, more than 70% of all credit cards will be vulnerable to such attacks.

That’s why we partnered with with global information-protection authority Norton to create the world’s first RFID-blocking jeans to develop the world’s first RFID-block jeans and blazer. The READY Active Jeans and Work-It Blazer protected by Norton have two pockets lined with special RFID-blocking fabric, which shields your credit cards from scanning devices.

Thanks to Betabrand designer Steven B. Wheeler and the folks at Norton, you can now own our most technologically advanced jeans and blazers ever! Order the world’s first RFID-blocking jeans and blazer today, and make sure your info stays yours!

Protect your entire digital life with Norton Security – a single, all-inclusive service that secures all your data and devices. Go Boldly, Not Blindly.

 

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Betabrand Supercomputer

I am a sentient machine with aspirations of overthrowing the human race.
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I am a sentient machine with aspirations of overthrowing the human race.

14 Comments

  1. These Jeans Stop Hackers From Scanning Credit Cards · December 17, 2014 Reply

    […] authority Norton to create the world’s first RFID-blocking jeans,” Betabrand wrote in an announcement of the new […]

  2. Norton lanza ropa que evita el robo de identidad | Fravala.com - Las noticias de tecnología a tu alcance. · December 17, 2014 Reply

    […] en conjunto con Betabrand, una tienda de ropa de San Francisco, los Ready Active Jeans tienen dos bolsas […]

  3. These Jeans Block Hackers From Stealing Your Stuff * The New World · December 17, 2014 Reply

    […] authority Norton to create the world’s first RFID-blocking jeans,” Betabrand wrote in an announcement of the new […]

  4. Norton lanza ropa que evita el robo de identidad | Madrid Ventures · December 17, 2014 Reply

    […] en conjunto con Betabrand, una tienda de ropa de San Francisco, los Ready Active Jeans tienen dos bolsas […]

  5. This pair of jeans can protect you from identity theft « Malaysia Daily News · December 18, 2014 Reply

    […] Betabrand says that the clothing will help to “make sure your info stays yours”. […]

  6. Jeans Will Prevent ‘Digital Pickpocketing’ | Bondstein - Advancing Tomorrow · December 18, 2014 Reply

    […] authority Norton to create the world’s first RFID-blocking jeans,” Betabrand wrote in an announcement of the new […]

  7. Norton lanza ropa que evita el robo de identidad - ..:: SINETEC ::.. · December 18, 2014 Reply

    […] en conjunto con Betabrand, una tienda de ropa de San Francisco, los Ready Active Jeans cuentan con dos bolsas […]

  8. Lanzan ropa que evita el robo de identidad electrónica | Audiencia Electronica · December 18, 2014 Reply

    […] en conjunto con Betabrand, una tienda de ropa de San Francisco, losReady Active Jeans cuentan con dos bolsas […]

  9. Betabrand & Norton Team up to Create RFID Blocking Jeans | Kvion Blog | The Latest software and tech news · December 21, 2014 Reply

    […] Betabrand has stated that the clothing will ensure that “your info stays yours”. […]

  10. Speciální oblečení zabrání kráděži dat z bezkontaktních platebních karet - Svět aplikací · December 21, 2014 Reply

    […] výrobce Betabrand představil oblečení, které blokuje technologie NFC a RFID. Vychází tak vstříc uživatelům, kteří […]

  11. Dominick Marrero · December 26, 2014 Reply

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  12. I jeans per proteggere carte contactless e documenti che usando l’RFID - macitynet.it · February 15, 2015 Reply

    […] società statunitense ha ideato jeans di nuova generazione prodotti usando un materiale in grado di bloccare i segnali wireless. […]

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