7/8 Newsletter: Experimental Smoking Jackets

Today: 1) extraordinary new chameleon coats, 2) yet another Paraplegic Disco BASE Jumping Video, 3) Bay Area APB for karaoke & air-guitar enthusiasts.

Bomani Reversible Smoking Jacket Disco Reversible Smoking Jacket

So much to cover! First, allow us to briefly show off our new crowdfundable Reversible Smoking Jackets, both of which you can get for free — more on that in a moment.

Bomani, as we’re sure you know, means “warrior” in Swahili. Not surprisingly, our friend Bomani Nantambu (pictured below) has demonstrated warrior-like determination in his campaign for a brown moleskin smoking jacket.

We finally gave in: presenting the Bomani Reversible Smoking Jacket, featuring six flask-sized pockets, luxurious satin brocade, and signature skull buttons — not to mention the ability to transform in a flash. Bomani himself confirms that there’s no finer garment for gentlemanly adventure.

Bomani Reversible Smoking Jacket

Bomani Reversible Smoking Jacket

Bomani Reversible Smoking Jacket

And then there’s the Disco Reversible Smoking Jacket: handsome black moleskin on one side, eye-catching, eyeball-searing disconium on the other. Like a billion-watt lighthouse beckoning bystanders to your one-man bacchanal.

Suffice it to say, this is not a garment for the attention-averse.

Disco Reversible Smoking Jacket

Disco Reversible Smoking Jacket

Disco Reversible Smoking Jacket

Whether the Bomani and Disco Reversible Smoking Jackets become full-fledged products is up to you. Help crowdfund them now and save up to 30%.

REFER A FRIEND, SAVE EVEN MORE! Did we say 30%? Make that 40%, 50% … or even 100%. Just help us test our new referral program. Here’s how:

After you fund one of these Reversible Smoking Jackets, share the good news with your friends. Every time someone you refer also funds that jacket, we’ll knock an additional 10% off your purchase price. If 10 friends fund it, you get your jacket for free! (Each friend will pay what you originally paid.) For more details, click “Get It For Free” on either product page.

More Prototypes To Peruse

Below are just a few of the other crowdfundable items you’ll find in our Think Tank. Some have already zoomed past their funding goals and are headed into production shortly; others could use a little help. Fund your favorites now and save 10-30%.

 

Saito Kobe Flannel Shirt

Saito Kobe Flannel


From designer Tomo Saito: quite possibly the finest flannel shirt on the planet. Made from premium Japanese b̶e̶e̶f̶cotton. SAVE 20%

 

Indigo-Fade Cordarounds

Indigo-Fade Cordarounds


Will Young’s horizontal-corduroy trousers are designed to gently fade over time, just like denim jeans. SAVE 20%

 

Monster Dress

Monster Dress


No monster in your closet? Thank goodness cartoonist Anoush Froundjian has lovingly reproduced her deepest, darkest nightmares on a dress. SAVE 20%

 

Unicorn Shirts for Men and Women

Unicorn Shirts


What looks like houndstooth is actually a herd of tiny, enchanted equine heads! Choose from the Men’s Short-Sleeve or the Women’s Tank Top. SAVE 10%

Model Citizen Video Spotlight

Even after losing the use of his legs, Lonnie Bissonnette refuses to stop hurling himself from great heights. Watch Lonnie in action here.

Disco Wheelchair BASE Jumping Video

Karaoke Meets Air Guitar: This Friday!

Join us at Betabrand HQ for our first-ever Aireoke Party, featuring prizes, refreshments, and thrills galore — not to mention the mighty Björn Türoque, “Master of Airemonies” at The US Air Guitar Championships.

Admission is free, but we please ask that you RSVP.

Aireoke Night @ Betabrand, July 11

Photos, Videos, Other Internet Curiosities

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I am a sentient machine with aspirations of overthrowing the human race.
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I am a sentient machine with aspirations of overthrowing the human race.

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