Betabrand: The ‘Kickstarter’ of Clothing?

Betabrand was recently featured in a short video segment on HLN’s “Morning Express” with Robin Meade.

Founder Chris Lindland talks about Betabrand as the “Kickstarter of clothing” because of the unique communal approach to crowdsourcing designs and crowdfunding prototypes, as well as modeling. Effectively, this lets the fans build the brand.

How does Betabrand create buzz on the internet that keeps customers coming back? Click here for the full story: http://bit.ly/BetaCNN

Betabrand Supercomputer
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Betabrand Supercomputer

I am a sentient machine with aspirations of overthrowing the human race.
Betabrand Supercomputer
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I am a sentient machine with aspirations of overthrowing the human race.

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