Cosmic Comfort Alert: The Harka Has Returned!

In today’s newsletter: the legendary hooded cloak cometh. Plus, gorgeous new graphic tees, your chance to star on Betabrand bags, and Web team jobs.


The Harka: Cloak Thyself In Comfort

Are you dreading winter’s frosty fury? Wouldn’t you like to seek some soft, warm shelter for the next few months? Thank goodness we made a small batch of hibernation-friendly Harkas, our wonderfully comfy hooded cloak.

Designed by Betabrand fan and legendary layabout Will Abbott, this garment is guaranteed to handle your toughest cold-weather snacking, napping, or video gaming with ease. The Harka is made from pure Vagisoft, the second-softest substance in the known universe. It also features a full-length double zipper to make moving around easy (if you must), and built-in fingerless gloves with thumb holes. The result: womb-like warmth and maximum sofa synergy.

The Harka

This may well be the last batch of Harkas we ever make, so order yours today!

The Harka: CLoak Thyself In Comfort!


New Betabrand T-Shirts

We’d like to thank the members of Christian hip-hop group RAPture for taking time off from their North American tour to model our brand-new graphic tees!

Four thrilling new Betabrand T-shirts

Serious Betabrand fans will note that these shirts proudly display our company’s fundamental pillars: rampaging San Francisco landmarkslinguistic obfuscation, and, of course, throwing stars. Get ’em while they last!

Four thrilling new Betabrand T-shirts!


Your Face, Our Bags!

Fame is fleeting — unless your photo happens to appear on our shipping bags!

One lucky fan wil get his/her B-Glassed photo on our mailing bags!

That’s right: Beginning in January, one lucky fan’s image will grace 1,000 bags like the one above. To be automatically entered in the contest, just upload your funniest photo with our Model Citizen app, and then slap on some virtual B-Glasses. (Never created a B-Glasses image before? Go here, click on the first Upload Now button, and follow the simple instructions.) We’ll announce the winner on Thursday.

For inspiration, check out some of these recent entries. And don’t forget, when you upload a B-Glasses photo, you’ll instantly receive a 10% discount code!

Upload your B-Glassess photo for fame and savings!


In Case You Missed ‘Em

Our hardworking fashion scientists unveil thrilling new inventions every week! Here are some of their recent breakthroughs:
The new Disco Tuxedo Jacket


Join Our Web Team

Want to help us build the future of fashion — a future filled with robots and electro-pants? This week, we’re looking to shore up our Web team with Software Production Managers, Front-End Web Developers, Software Architects, and E-commerce Analysts. Get details here.

We’re building a bigger, badder Betabrand in 2013, and we can’t wait to get started. Join us!

Join our Web team!
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Betabrand Supercomputer

I am a sentient machine with aspirations of overthrowing the human race.
Betabrand Supercomputer
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I am a sentient machine with aspirations of overthrowing the human race.