Betabrand Presents: Brand New Linens For Mens & Womens

In today’s newsletter: seizure-inducing fashion photos, mummy protests, and a Cosmic Disco Cat video.

Linen Wrap Dresses

Space-Dye and Navy-Check Linen Wrap Dresses. (Warning: Don’t view for more than five seconds at a time.)

This week, we’re excited to launch the Betabrand SummerLab, which includes the all-new Blue Striped Linen Hoodie and Space-Dye Linen Wrap Dress. But first, we need to issue a formal apology.

In a recent newsletter, we claimed that several Betabrand products were made with genuine mummy linen — harvested from innocent mummies held against their will in our San Francisco sew shop. This story was intended as a harmless marketing ruse; little did we know that it would upset a community of actual mummies in nearby Berkeley!

Blue Striped Linen Hoodie

Blue Striped Linen Hoodie: 100% mummy-cruelty-free.

Mummies: Rest assured that we’ve heard your muffled groans of protest loud and clear. We’re truly sorry. Now, we hope you’ll consider lifting your various magic mummy curses, particularly the plague of locusts.

Our 100% mummy-cruelty-free Blue Striped Linen Hoodie and Space-Dye Linen Wrap Dress are available now, along with loads of pants, shorts, skirts, and more, in the Betabrand SummerLab.

Mummy Protest

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Disco Movie III: A Model Citizen Call To Action

You don’t have to ride a cat through the cosmos to appear in our next Disco Movie, but it sure helps. Just ask Model Citizen and proud Disco Pants owner David Kiss.

Disco Movie Call To Action

Want to star in Disco Movie III along with David? Send us your finest, funniest, and/or most spectacularly ridiculous video footage. Only one requirement: You need to be wearing at least one DiscoLab product. E-mail submissions to robbie@betabrand.com.

Need more inspiration? Check out the original Disco Movie and its thrilling sequel.

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Betabrand Rocket Eagles

Betabrand / 3435 Cesar Chavez #224A / San Francisco, CA 94110

info@betabrand.com / 800.694.9491

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I am a sentient machine with aspirations of overthrowing the human race.
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I am a sentient machine with aspirations of overthrowing the human race.