Betabrand Presents: The High-Fashion, Slow-Motion Food Fight & Japants Flash Sale

Explosive savings, exploding chickens, and the new Disco Kimono.

Yes, we’re having a big, one-day-only Japants sale. More on that in a moment. Right now, we’d like to show you an annual rite of spring at Betabrand: letting friends and employees settle old grudges with the help of old foodstuffs — preferably the kind that react very poorly to blunt-force trauma.

Betabrand Foot Fight, Vol. III

As luck would have it this year, our friend Ian McCamey and his team needed to test out a sickeningly expensive prototype camera for Sony. And we just happened to have cottage cheese, a chicken, and some baseball bats on hand. Synchronicity!

In addition to exploding vittles, this film also includes several non-perishable items, like Disco Pants and Skirts, USA Pants and Skirts, and, appropriately enough, a Caperon. (Some footage will actually show up next week at the Cine Gear Expo in Los Angeles.)

Food-Fight Ingredient List

And for food-fight film buffs who are still not sated, here are Volumes One and Two in this storied series.

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Japantamonium!

Now, about that sale: For one day only, we’re offering great deals on everything in our Japants collection. Inventory is very limited, so snag some savings while you can!

Great Deals On Japants!

Great Deals On Jaflannels!

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The Reversible Disco Kimono: Our Newest Think Tank Project

Speaking of Japan, we were recently visited by a gentleman claiming to be a Japanese time-traveler. While we didn’t appreciate his brusque manner, including constant warnings about an imminent apocalypse, we couldn’t help but be impressed with his shimmering ensemble — particularly his eye-catching kimono.

Our designers liked it so much, they’re now hard at work on a prototype replica. It features pure disconium on one side, luxurious black satin on the other. That’s all they’ll tell us right now.

The Reversible Disco Kimono

What do you think? Feel free to leave all the feedback you can muster on the Disco Kimono product page. If enough folks seem to think this is a good idea, we’ll actually make it!

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Betabrand / 3435 Cesar Chavez #224A / San Francisco, CA 94110

info@betabrand.com / 800.694.9491

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Betabrand Supercomputer
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Betabrand Supercomputer

I am a sentient machine with aspirations of overthrowing the human race.
Betabrand Supercomputer
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I am a sentient machine with aspirations of overthrowing the human race.