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The Hoodigan
What's got the world's leading fashion anthropologists buzzing? Why the recent discovery of the Hoodigan, of course!
Some experts speculate it's the offspring of a cardigan and a hoodie — two distinct but biologically compatible species of outerwear that have been known to mate in captivity.
However, Betabrand scientists have proposed a more radical theory: that the Hoodigan might have evolved from our very own Henley Shirt. Consider:
- The hides of both garments are remarkably similar in terms of softness and comfort.
- Through natural selection, the Henley's three-button collar could have developed into a full-length button down, possibly to facilitate more effective belly-button grooming.
- The large dual pockets and double-layer hood suggest that perhaps a small group of Henleys were forced to adapt to a less hospitable, nutrient-depleted environment, where head warmth and burrito-carrying capacity were paramount.
The Hoodigan: natural selection at work?
Regardless of their origins, limited-edition Hoodigans are now ready to migrate from our San Francisco headquarters directly to your closet. They're already on the endangered species list, so order yours today.
The Facts
Red Hooded Cardigan
HOW DOES IT FIT?
Damn comfortably.
HOW IS IT SIZED?
Choose your size like you're ordering a regular ol' T-shirt. If you like a looser fit, order a size up.
HOW DO I CARE FOR IT?
Machine wash cold, tumble dry low.
- VITAL STATISTICS
- Fabric: 55% hemp, 45% organic cotton (yarn-dyed).
- Double-layer hood.
- Kangaroo pockets.
- Made in San Francisco.
